The Apple Music Super Bowl LX Halftime Show Starring Bad Bunnyreceived nine Primetime Emmy nominations on Wednesday (July 8), more than any previous halftime show. The previous record holder was Super Bowl LI Halftime Show Starring Lady Gaga, which received six nods in 2017. Lady Gaga and Ricky Martin were Bunny’s guests on his halftime show this year.
The nominations for this year’s halftime show, which aired on NBC, include outstanding variety special (live), where Bad Bunny is nominated as both the lead performer and a producer. He shares the nomination in that category with Shawn Carter (Jay-Z), Desiree Perez, Jesse Collins and Noah Assad, executive producers; Dave Meyers (co-executive producer); Jody Kolozsvari (supervising producer); Jana Fleishman and Darren Pfeffer (producers); and Chelsea Gonnering and John Kilgore (line producers).
Only one halftime show to date has won in this category: The Pepsi Super Bowl LVI Halftime Show Starring Dr. Dre, Snoop Dogg, Mary J. Blige, Eminem, Kendrick Lamar, 50 Cent won four years ago, which made Emmy winners out of all of those billed artists.
The Bunny-starring halftime show is the seventh consecutive halftime show to at least be nominated in this category, following shows headlined by Jennifer Lopez and Shakira (2020); The Weeknd (2021); the all-star hip-hop show that won (2022); Rihanna (2023); Usher (2024) and Lamar (2025).
